UNIQUE LIFESTYLE

CLIENT BREIF

Launch Sansiri into the Phuket marketplace providing an all encompassing dual language PR and Media Relations service. Introduce Sansiri and their development brands and projects to Phuket media. Media activities for the launch of each development, show unit and development completion, and develop positive relationship with media.

STRATEGY

Initiate a three-stage media strategy for each development including media activities for the launch of developments, showcase finished show units and showcase the completed development. Develop media relations through ongoing media communications, activities to meet Sansiri executives and CSR activities.

RESULT

Since Sansiri entered the Phuket market in 2012, Infinity Communications have provided uninterrupted PR and Media Relations services, delivered an average monthly media coverage ROI of 4:1, and has positioned Sansiri as a market leader and front of mind with media.